Pheme Everlast

Fresh, Sustainable Poultry for a Healthier Community

Crafted with care, enjoyed everywhere.

About Us

Pheme Everlast is a young, black-owned, female-led chicken broiler business that embodies a commitment to quality and sustainability in poultry farming. Established with a passion for providing healthy, ethically raised chicken, Pheme aims to challenge industry norms while empowering her community. With a focus on innovative farming practices, Pheme integrates traditional methods with modern techniques to ensure the well-being of her chickens and the environment. Her journey reflects resilience and determination, serving as an inspiration to aspiring farmers, particularly women and people of color in agriculture. By prioritizing local sourcing and community engagement, Pheme Everlast not only meets the demand for fresh poultry but also fosters economic growth and awareness around sustainable farming practices. Through education and outreach, Pheme aims to promote healthier food choices and create a lasting impact on her community.

How can I place an order?

+27 826 832 941

Mission

Pheme Everlast is committed to providing high-quality, sustainably raised poultry while promoting ethical farming and animal welfare. Our mission is to offer fresh, nutritious products that support healthy lifestyles and empower the community through education and outreach. We focus on sustainable agriculture, mentoring diverse future farmers, educating consumers on local sourcing and healthy eating, and supporting community growth through job creation and partnerships. At Pheme Everlast, we believe quality food begins with quality practices and strive to make a positive impact in all we do.

Vision

Pheme Everlast envisions a future where sustainable agriculture thrives, empowering communities through accessible, high-quality poultry products. Our goal is to lead the way in ethical farming practices, fostering a culture of health, sustainability, and education. We aspire to inspire a new generation of farmers, particularly women and underrepresented individuals, to embrace agriculture as a viable and impactful career. By prioritizing transparency, community engagement, and environmental stewardship, Pheme Everlast aims to create a lasting legacy of trust and quality in the food industry, contributing to healthier lifestyles and a more resilient food system.

Our Special Teams

Omphemetse Ranoto - Founder and CEO

As the visionary behind Pheme Everlast, Pheme is passionate about sustainable farming and community empowerment. With a background in agricultural science, she leads the company's operations, focusing on ethical practices and quality assurance. Her commitment to education and mentorship inspires the next generation of farmers. Omphemetse also studied animal health, and assists by doing call outs for farmers who need to be aided.

Theo - Operations Manager

Theo daily operations on the farm, ensuring that all processes run smoothly and efficiently. With extensive experience in poultry management, he is dedicated to maintaining high standards of animal welfare and production. Theo also implements innovative farming techniques to enhance productivity.

Kgaugelo - Marketing Director

Kgaugelo is responsible for developing and executing marketing strategies that promote the Pheme Everlast brand. With a background in digital marketing and community engagement, she focuses on building relationships with customers and raising awareness about sustainable practices.

Luyanda - Farm Technician

Luyanda works hands-on in the poultry production process, ensuring the chickens are well cared for and that farm operations meet quality standards. With a background in animal husbandry, she is dedicated to maintaining a healthy environment for the animals. Together, this dedicated team at Pheme Everlast collaborates to uphold the company's mission of providing high-quality poultry while fostering community connections and promoting sustainable farming practices.

Our Services

Poultry Production

High-quality, sustainably raised broiler chickens, ensuring optimal health and nutrition through ethical farming practices.

Farm-to-Table Sales

Direct sales of fresh poultry to consumers and local restaurants, promoting local sourcing and providing the freshest products available.

Educational Workshops

Hands-on workshops that educate participants about sustainable farming practices, animal welfare, and healthy cooking techniques.

Farm Tours

Guided tours of the farm that showcase sustainable farming practices and provide insights into the chicken rearing process, enhancing community.

Community Engagement Programs

Initiatives that connect with local schools and organizations to promote healthy eating, nutrition education, and the importance of local agriculture.

Online Ordering and Delivery

A convenient platform for customers to order fresh poultry products online, with options for local delivery to enhance accessibility.

Sustainable Farming

Consulting services for aspiring farmers and local businesses interested in adopting sustainable practices and improving agricultural efficiency.

Customized Orders

Pheme Everlast offers tailored orders for events, catering, and bulk purchases, ensuring customer satisfaction while upholding quality, sustainability, and community engagement to promote healthy food choices.

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